Course Objectives
- To introduce the basic concepts of business analytics.
- Describe real life examples and benefits of business analytics applications
- To show how business analysts are involved in different management levels in companies.
- To introduce methods to be used for correct evaluation of business analytical projects
Topics
- Fundamentals Business analytics and basic terms
- Business analytics at the strategic level
- Development of information at functional level
- Business analytics at the analytical level
- Descriptive analytics and applications
- Predictive analytics and applications
- Prescriptive analytics and applications
- Business analytics at the data warehouse level
- Data sources in an organization and data quality
- Prioritization and selection of business analytics projects
- Analysis of real world applications
